Meta on Trial: A Test of Targeted Advertising Practices The trial of Meta at a US federal court has brought long standing concerns about the company's advertising practices and their impact on users into sharp focus.
At its core, this trial is a test of whether Meta's business model, which relies heavily on targeted advertising, can withstand scrutiny in the face of allegations that it prioritizes profits over user privacy.
The Allegations Against Meta Specific allegations made against Meta include invasive data collection methods, particularly when it comes to sensitive information such as location data, browsing history, and contact lists.