The Franchise Fatigue Factor: What's Behind Superhero Movies' Box Office Slump?
Cinematic universes have been built on a delicate balance of familiarity and innovation, but as audiences grow tired of revisiting the same old heroes, studios are facing an unexpected challenge.
The recent box office disaster of Supergirl highlights a broader trend in superhero movies: a waning interest in secondary characters that were once touted as the next big thing.